Larry Keeley

10 types of innovation

Larry is a director of Deloitte Consulting LLP and president and co-founder of its innovation practice, Doblin. He is a strategist who has worked over three decades to develop more effective innovation methods. A globally recognized teacher, speaker, writer, and thinker, he fervently champions the strategic combination of design and business. His book, Ten Types of Innovation, The Discipline of Building Breakthroughs, codifies much of the research and tradecraft that drives effective innovation.